If you are looking to sell your home soon, you should consider selling it in the winter. While spring and summer are traditionally the busiest months for real estate, listing a home in the “off-season” can have some serious advantages, like attracting more serious buyers and less serious competition. Follow these tips if you decide to list your home in the winter.
Make Safety a Top Priority When Selling During Winter
If you are selling your home in the wintertime, you will be moving in winter as well. Hazardous winter weather, from those freak ice storms to freezing temperatures, can make relocating during the colder seasons a little tricky but not impossible. While you can never predict what the weather will be like (rainstorms make it hard in winter and summer), you can plan ahead to make your move as stress-free as possible. Even packing your things can be streamlined, if you check out online tutorials beforehand. However, you can also keep yourself from being overwhelmed with moving tasks during the busy holiday season by hiring moving helpers. The average cost of hiring movers is $25 an hour per mover. Even part-time assistance with packing can take a lot of pressure off of you.
You should also think about proper winter lighting to make your move safer and attract more potential buyers to your home. Focus on creating an inviting atmosphere inside and out, but also take care to fully light outdoor walkways, entrances, and staircases so that people will stay safe when moving about your property during darker winter days.
Staging a Cozy Winter Home
As with any other time of the year, staging your home to “wow” potential buyers should remain at the top of your list. However, during the holidays, it’s important to keep your decorating to a bare minimum. If you tend to go overboard, rein it in so buyers can see your home and what it offers, as opposed to your decor. Keep the space as warm and inviting as possible while highlighting the house and its features. If you find that you’re struggling to stage your home in a way that’s inviting and eye-catching, hire a professional to do the work for you. However, you need to keep the cost of such a service in mind when you’re putting together a budget.
Don’t Forget to Work on Winter Curb Appeal
Winter home buyers are some of the most serious customers, and they are likely to pass up a home that lacks that all-important curb appeal. Attracting these serious buyers is one of the top reasons to sell your home during winter, so make sure your home looks its absolute best. You can get creative with curb appeal by incorporating some of the colors of the season into your outdoor decor. If your garden is already looking dull, you can craft your own inviting wreath to welcome potential buyers. Dressing up your home’s curb appeal can be easier than you think. You can brighten up a dead or dull lawn by refreshing faded mulch in flower beds and add charm to your entryway with potted evergreen plants. You can also consider adding tasteful holiday decor and lighting to give your home a warm, festive feeling.
Work With Professionals to Sell Your Winter Listing Faster
Selling a home during any season can take a lot of time and work, so it makes sense to find the right professionals to help the process along. Selling with a realtor will provide much of the help you need to sell your home quickly in the winter months. An experienced real estate professional will understand how to market your home to attract only the most serious buyers and know how to screen those prospects before allowing them into your home. Your realtor can also help you avoid winter showing mistakes, such as keeping your home too toasty before an open house.
Another trick that experienced agents will know is to use professional photographs to get your home to sell faster. Professional real estate listing photos use all of the right angles, lighting, and composition to bring out the most attractive side of your home. This extra boost can be especially helpful in the duller winter months and can help your listing get more attention and more offers from potential buyers.
Selling your home in the winter can be simple, so don’t worry about what season it is. With the right agent and the right staging, you can sell your home any time of year, so make these tasks your priority.
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